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Last updated on : November 19, 2024

Providing consulting, valuations and operator selection services to support clients through their development and ownership phases

We work with people who buy, develop, operate and invest in hotels. We understand that Asia Pacific presents the most exciting and rapidly evolving market place for investors and operators. With a fast growing base of travellers and new evolving destinations around the region, our clients need an expert partner to help navigate its increasing complexity. We help institutional investors, family offices and hotel operators to reimagine their investment strategy.

What are our capabilities?

Operator selection

  • Help to select suitable operator that is in line with the development tonality, brand value and product concept domestic, including domestic and international brand screening, management agreement negotiation, recommendations on core business terms and lease negotiation

Pre-opening

  • Advise on pre-opening requirements and assist in execution, including budget review, marketing strategy and channel recommendations

Valuations

  • Ascertain the value of the client’s hotel portfolio, supported by our market leading insights and direct access to current investor appetite through our capital markets activities

Consulting and feasibility studies

  • Assist owners to control risks and maximise returns by backing our services with in-depth insights, including market research and performance tracking, highest and best-use studies, feasibility studies of different property types (e.g., business hotel, resort, theme hotel, serviced apartment, rental apartment, etc.)

Buyside advisory

  • Find and acquire investment opportunities suited to clients’ preferences with our market consulting, insights, due diligence and negotiation support

What makes us special?

Global strength, local delivery

  • We have dedicated and seasoned best-in-class local teams, while leveraging our global best practice

Market intelligence

  • We have access to in-depth data and market insights through our diverse services, ranging from valuations and asset management, to capital markets

Value-added services

  • We work closely with other parts of the business to deliver additional expertise and services, such as sustainability and project and development services

Extensive network

  • We have strong relationships with established hotel operators and brands, with a strong record in negotiating the best terms and delivering results that align with our clients’ strategies

Why can we be trusted?

  • Unrivalled market knowledge with 50+ professionals spread across eleven offices across Asia Pacific, supported by a wider global platform of 350+ of hotel experts
  • Over 2,500 advisory and asset management assignments completed in the last five years
  • 300+ operator and brand selection projects worldwide, with 75 in Asia Pacific, completed in the last 10 years. Single leading operator (lease and management agreement) advisor in AP
  • Clientele includes leading hotel owners in the region, such as Blackstone, Fortress, GIC, CDL, UOL, Frasers, Starwood Capital, Bain Capital, and many more

How are we powered by technology?

JLL HotelsHub
Our proprietary hotel operating and trading performance data with a data set of over 2,000 P&Ls

How can you engage a client?

  • Have you considered how you could be maximising your asset value?
  • Have you considered the best operator, brand and positioning right from the get-go on your new development?
  • Is your hotel best placed to benefit from the recovery cycle in the coming years?
  • Is your hotel optimally positioned in terms of ADR and occupancy to deliver on the bottom line

Where can you learn more?

Sites

Corporate Website

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